A Non-profit Primer for Corporate ColleaguesIn the ED Forum, TSNE’s Executive Director Jonathan Spack reflects on issues facing non-profit organizations. He invites your response to his columns. Please email info@tsne.org to share your thoughts on this month’s issue.
With millions of Americans newly unemployed, many nonprofits have seen a sharp increase in inquiries from well-intentioned ex-corporate job-seekers. This cadre is by and large made up of talented, experienced professionals with a desire to make a difference in the world, a cohort that would seem ideal for non-profit work. The catch is that many members of this group are not well-informed about the way nonprofits operate. Myth #1It’s a lot easier to run a non-profit organization than a regular businessReality: In the non-profit sector, leaders must articulate the organization’s values and advance its charitable purposes while managing its finances prudently. Balancing these obligations in an environment where access to capital is severely limited, revenue models are highly complicated and infrastructure supports are sparse makes non-profit management much more challenging than many people realize. For managers whose experience has been in the for-profit world, this complex set of issues can be a rude awakening. Non-profit culture also assumes that senior staff will be ready, willing and able to roll up their sleeves and get down and dirty. There aren’t many executive assistants or junior staff hovering around to get coffee, answer the phones, set up meetings, write proposals or coordinate an office move. Furthermore, nonprofits operate in a “muted market” which requires accountability to both those who pay for programs and services (typically private donors, foundations or public agencies) and the consumers of those services (constituents). The often differing and sometimes conflicting needs and expectations of these groups adds an extra layer of complexity to non-profit work. If you’ve got your eye on an executive position, you should also be aware that there’s a big difference between corporate boards and the typical non-profit board. In the for-profit world, boards are often hand-picked by the CEO and tend to rubber-stamp his or her decisions; in the non-profit sector, board members are generally more independent-minded and have a substantive role in governance. Establishing a good working relationship with the board is critical to any non-profit executive’s success. Conversely, failure to pay sufficient attention to this relationship has caused the downfall of many otherwise competent leaders. The non-profit world also tends to be process-oriented. Good non-profit leaders and mangers are skilled listeners who seek input from people at all levels of the organization and know when and how to build consensus. Issuing edicts from the corner suite just doesn’t cut it in our sector. Myth #2Nonprofits would be more effective if they adopted standard business practicesReality: The current state of the economy suggests a rather serious flaw in this line of thinking. Although there is much that nonprofits can learn from the business sector, the reverse is also true. Values like integrity, transparency, and respect for constituents and the community, for example, have long been integral to non-profit practice. Myth #3My corporate background will be a real plus with prospective non-profit employersReality: Nonprofits have become increasingly wary of hiring corporate managers who have bought into the two myths above. You’ll have to establish your bona fides before being considered seriously. Myth #4My compensation will be much lower than it used to beReality: OK, this one may be true. But for many jobs, non-profit pay is often on a par with other sectors. It is quite possible to earn a respectable salary and enjoy a long career in the non-profit field. And the mission focus of the work, coupled with a culture that favors participatory decision making, means that the level of job satisfaction among non-profit workers is higher than in other sectors. Do Your ResearchIf you feel daunted by this dose of reality, I’ve succeeded in my task. The non-profit sector may well benefit from an infusion of new talent from the corporate world as our economy reinvents itself over the next few years. But before you make that leap, do some research and reality-testing. Read up, talk to your friends or acquaintances who already work for nonprofits - there are probably more of them than you realize - and reflect on your personal and professional goals. If you still think a non-profit career is for you, your talents will be welcome – and put to good use! |
TSNE’s NonProfit Center provides affordable office space for a diverse community of organizations and is a meeting place for the region’s nonprofits. Visit us.
